That’s right you read correctly, Hershey has announced that they plan to be 100% Fair Trade certified by the year 2020, and that by next year they should have one of their top name brands certified. For years the Raise The Bar, Hershey! campaign has been actively pressuring the chocolate company to reevaluate their child slavery practices and work towards a more ethical system.
Hershey stated that they will make this change in small increments over the next eight years, but did not address how they will do this or what certifications they seek to gain.While there is still a lot to question about Hershey’s statement, this is definitley a victory for Raise The Bar, Hershey!
Contributed by Louis Donaghue, Fair Trade Intern